Media kit
Partner with Goals.
43. 2:42 marathoner. VO2 max 68. Castle Island, Boston.
The pitch
The running audience is aging up, and most "elite" talent is 25. I'm 43, a father of three, Cape Verdean kid who came up with something to prove — and the story I can actually tell now isn't about chasing faster every year. It's longevity. It's consistency. It's what it takes to still be running PRs at 43 when most people my age have quit. That's the story brands selling to real runners need to tell, and too few of us are telling it. I make credible, detailed content: gear reviews that read like race reports, workouts that break down why they work, Castle Island footage most weeks of the year.
Numbers
Age
43
VO\u2082 max
68mL/kg·min
Resting HR
42bpm
Weekly mileage
90mi
Years running
15
Body fat
4%
Marathon PR
2:42
Masters PR
2:42
Race record
Boston Marathon
Hopkinton → Boylston St · 2026
2:42
Berlin Marathon
Berlin, DE
2:48
Chicago Marathon
Chicago, IL
2:52
Half Marathon
Castle Island, Boston
1:16
Where to find me
@goals_zizou
Training, race-day, Castle Island mornings →
Strava
Goals Lopes
Every workout since 2016, public →
Local scene
Boston
Castle Island regular. B.A.A. network.
On Instagram
The feed, in Goals' voice.
Training, race-day, Castle Island mornings. What a brand partnership would actually look like.
On course
Race-ready, every weekend.
Training and racing footage from the last 18 months — Boston, Berlin, Chicago, the locals.
Gear
The stack.
What I train and race in.
Shoes
- NikePegasus 41 — daily miles
- AdidasAdizero Takumi Sen 10 — intervals
- HokaClifton 9 — easy long runs
- NikeAlphafly 3 — race day
Apparel
- PYNRSRace singlet
- NikeTraining shorts
- BalegaHidden Comfort socks
Tech
- GarminForerunner 965
- Whoop4.0 recovery strap
- GarminHRM-Pro chest strap
- StravaTraining log · every run since 2014
Fuel & recovery
- MaurtenGel 100 · race fuel
- MaurtenDrink Mix 320 · pre-race carb load
- Normatec3 compression boots
- TheragunElite percussive
By brand
A specific pitch, written for you.
Ten brands I'd work with tomorrow. Each page is a written pitch — why the brand, why me, why now, and why this should be the first partnership for both of us.
Nike
Every PR I've ever run was in Nike.
Read the pitch →
Adidas
Adizero is how I get fast. Adios Pro is how I stay fast at 43.
Read the pitch →
Puma
Cape Verdean kid, Puma poster on the wall, now running 2:42 at Boston.
Read the pitch →
Hoka
Men over 40 wear Hoka. I'm 43 and I'm running 2:42 in them.
Read the pitch →
Maurten
320 the night before. Gel 100s on course. Every marathon since 2020.
Read the pitch →
New Balance
Boston's hometown brand and a Boston masters runner at 2:42. Why hasn't this happened yet?
Read the pitch →
ASICS
Metaspeed Sky on long runs. Gel-Kayano saved my knees at 40.
Read the pitch →
Whoop
Three years of Whoop data. 2:42 at 43 is what recovery-driven training looks like.
Read the pitch →
Garmin
Every mile, every interval, every race in Garmin. Forerunner 965 on my wrist for 2:42 at Boston.
Read the pitch →
Strava
Every run since 2014, public. Castle Island segments, 40+ local KOMs.
Read the pitch →
What I can deliver
- Long-form gear reviews (1–2 per month)
- Race-day photo and video content
- Social posts tied to training blocks (Instagram grid + stories)
- Workout explainers with coaching context
- Appearances at Boston-area events, podcasts, brand activations
Partnership types I'm open to
Pitch
Work together.
Send a short note. Goals reads and replies personally — usually within the week.
Prefer email? gersonlopes7@gmail.com